* Revenue figures are market-based estimates only and are not guarantees of income. Actual results will vary based on execution, market conditions, and individual effort. This is not financial or investment advice.
How the agent runs it
Clients complete a structured intake form describing their injury, sport, pain level, and recovery goals; the orchestrator agent routes the submission to the Protocol Agent, which generates a fully personalized, phase-gated rehab program with exercises, progressions, load tolerances, and red-flag warnings. The Delivery Agent compiles a branded PDF and an interactive Notion dashboard, then the Revenue Agent handles upsell sequencing for follow-up check-in plans, while the Support Agent answers client questions autonomously within defined clinical scope boundaries.
Who this is for
Ideal for a solo founder with a background in sports, fitness, or physical therapy who understands rehab language well enough to audit outputs but does not want to do 1-on-1 coaching. A personal trainer, exercise science graduate, or former collegiate athlete who is comfortable setting up Stripe, Typeform, and Notion in a weekend would find this straightforward to launch and operate.
Market opportunity
The global sports medicine market is valued above $7 billion and growing at roughly 6% annually, yet the vast majority of amateur athletes — weekend warriors, recreational runners, CrossFit athletes — never access formal PT due to cost or insurance friction. The rise of remote health services and the normalization of digital wellness products post-2020 has primed this audience to pay for credible, immediate, self-serve recovery guidance without a clinic visit.
Boss agent: APEX Orchestrator
APEX receives every completed intake, scores it for tier classification and red-flag indicators, assigns it to the correct specialist agent, enforces SLA timers (delivery within 15 minutes), and logs all outputs to an audit trail for owner review.
- ■ No protocol is delivered for Tier 3 post-surgical cases without explicit human owner review flag being set
- ■ All outputs must include mandatory red-flag language block before the first exercise instruction
- ■ Delivery Agent cannot send final PDF until Protocol Agent has passed internal completeness check scoring above 0.85
The agent team
Human touchpoints
// the only things that still need you
- 👤 Legal signature on terms of service, disclaimer pages, and any affiliate PT review partnership agreements
- 👤 Manual review and approval of every Tier 3 post-surgical protocol before delivery, as enforced by APEX's hard rule
- 👤 Resolution of escalated support tickets involving reported symptom worsening, potential adverse events, or requests for refunds above a threshold amount
- 👤 Periodic audit (weekly, 30 minutes) of a random sample of delivered protocols to verify quality, scope compliance, and brand voice consistency
Tech stack
Monetization
Flat-fee protocol purchases at $49–$149 per plan depending on complexity tier, plus a $29/mo subscription for monthly check-in protocol updates and Q&A access. A licensed physical therapist affiliate review add-on at $79 unlocks a human PT's async signature for clients who need it.
Key risks
- → A client follows a protocol incorrectly and aggravates their injury, creating liability exposure if disclaimers and scope-of-practice language are not legally airtight from day one.
- → Platform saturation risk: low barrier to imitation means a competitor can clone the intake-to-PDF workflow within days, so brand trust and protocol depth must be the durable moat.
Getting started
- 1 Define three injury protocol tiers clearlyMap out Tier 1 (acute soft tissue, e.g. ankle sprains), Tier 2 (overuse injuries, e.g. tennis elbow, runner's knee), and Tier 3 (post-surgical, cleared for home rehab). This scoping protects you legally and trains your Protocol Agent's decision boundaries from the start.
- 2 Build the intake form in TypeformCreate a 12–15 question intake covering injury type, sport, weekly activity load, pain scale, mobility restrictions, and any surgical history. This structured input is the raw material every downstream agent depends on — garbage in means garbage out.
- 3 Draft the Protocol Agent's master prompt libraryWrite Claude system prompts for each injury tier that enforce phase-gated progressions (acute, sub-acute, functional return), embed mandatory red-flag escalation language, and cite exercise science rationale inline. Test with 10 synthetic intakes before going live.
- 4 Set up Stripe and Notion delivery pipelineConnect Stripe Checkout to the Typeform completion webhook, then automate Notion page creation via API so each paying client gets a private, branded dashboard within 90 seconds of payment. This is the WOW moment that justifies the price point.
- 5 Publish a legally reviewed disclaimer pageHave a real attorney (one-time cost, ~$300–$500) review and draft your scope-of-service disclaimer, not-a-replacement-for-PT language, and terms of service before your first paid client. This is the single non-negotiable human investment before launch.
// done for you
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